Ismael Cala, international judge at Miss Universe 2025: “Beauty is no longer something you wear, it’s something you live.”
His participation reinforces the vision of a competition that champions inclusion, authenticity, and purposeful leadership.
SOURCE: Ismael Cala
MIAMI, November 11, 2025 /PRNewswire-HISPANIC PR WIRE/ — Renowned journalist, author, and international speaker Ismael Cala has been selected as a member of the official jury for Miss Universe 2025, whose pageant will be held in Thailand. His selection represents a step toward a more conscious and humanistic view of beauty, in line with the cultural transformation promoted by the pageant organization.
Over the past few decades, Miss Universe has evolved into a platform for diversity and empowerment, allowing the participation of married women, mothers, and transgender women, and eliminating age restrictions. Cala’s presence as a judge reinforces this spirit of change, where beauty is measured more by story, consistency, and purpose than by measurements or appearance.
In the words of Ismael Cala: “It won’t be a parade of appearances, but a space for testimonies, for courage, and for legacy. Because on that stage, I want to reward not just a face or a height, but a story that inspires. Real beauty blossoms when we accept our scars, celebrate our identity, and use our story as a platform for impact. Beauty is no longer something to wear, it’s something to live.”
Cala’s participation underscores his commitment to a holistic vision of leadership and communication, values he has promoted for more than 15 years through Cala Enterprises and the Ismael Cala Foundation, institutions dedicated to emotional education and human development in Latin America.
The international jury of Miss Universe 2025 will bring together influential personalities from different fields, consolidating a historic edition that promises to redefine the standards of modern beauty.
About Ismael Cala: Life and business strategist. Social communicator. Author of 16 best-selling books on exponential leadership, entrepreneurship, and personal development. Expert in Executive Mindfulness, Innovation, Productivity and High Performance, Assertive Communication, Coaching & Mentoring. He is the President and Founder of the CALA Group and the Foundation that bears his name. He is also the Rector of the Hispanic University of Mentoring.



