U.S. SOCCER FEDERATION JOINS THE HOME DEPOT TO BUILD THE FUTURE OF SOCCER
Source: The Home Depot
ATLANTA, Jan. 28, 2025 /PRNewswire-HISPANIC PR WIRE/ — The U.S. Soccer Federation (U.S. Soccer Federation) and The Home Depot today announced a broad partnership that makes the world’s largest home improvement retailer a strategic partner of all 27 U.S. national soccer teams, including the U.S. men’s and women’s senior national teams, as well as the Federation’s youth and expanded national teams. The retailer will also be a support-level partner of the Arthur M. Blank U.S. Soccer National Training Center, the U.S. Soccer Federation’s new headquarters in Atlanta, named for the company’s co-founder.
“The Home Depot’s deep roots in the Atlanta community and strong ties to sports and soccer in general make them a perfect strategic partner for our Federation,” said U.S. Soccer Chief Commercial Officer David Wright. “Their support is critical to building our National Training Center and helping us unite communities across the country through the world’s game, and we look forward to seeing what we can accomplish together in the service of soccer.”
“The Home Depot is excited to deepen our commitment to soccer through this partnership with the U.S. Soccer Federation,” said Molly Battin, senior vice president and chief marketing officer for The Home Depot. “Our customers are passionate about sports, including soccer, and we are proud to support the game they love. This partnership allows us to help build the foundation for the future of soccer in the U.S.”
The partnership was officially announced at an in-person event at the construction site of the new, state-of-the-art U.S. Soccer National Training Center, where Wright and Battin, along with The Home Depot field employees, celebrated the coming together of two iconic Atlanta-area-based brands. During the event, U.S. Soccer Chief Financial Officer Chelle Adams provided an update on the facility’s construction.
Through this partnership, U.S. Soccer and The Home Depot will bring communities together to highlight local heroes who are making a positive impact in their communities and enlist them as Game Day Ambassadors for unique experiences at U.S. Soccer games.
This partnership complements The Home Depot’s recent agreement with the International Federation of Football Associations (FIFA), which made it the official home improvement retailer in North America for the 2026 FIFA World Cup, which will be held in Canada, Mexico and the United States. Atlanta will also host eight matches throughout the tournament, including a semifinal.
ABOUT THE HOME DEPOT: The Home Depot is the world’s largest home improvement specialty retailer.
ABOUT U.S. SOCCER: Founded in 1913, the U.S. Soccer Federation has been the official governing body of the sport in the United States for more than 100 years. For more information, visit ussoccer.com/ourvision. [ussoccer.com]
